The PEG.TV™ web user interface enabled BRIC’s community media staff to easily customize the media player with their own logo, background color palette and splash screen, and embed it directly into their website.BRIC’s community media marketing staff was also able to create banner ads promoting the station's education programs, television network and in-house professionally produced programming. These banner ads rotated on BRIC’s BCAT TV Network PEG.TV™ player and generated additional information and click throughs for interested viewers.
"We are pleased we could help our customer BRIC expand their audience on the Internet for their live event," said Jesse Lerman, TelVue President and CEO. "PEG.TV™ provides local broadcasters the ability to realize the same reliability and scale they are used to with their television channels. Video consumers today expect an instant experience, and will be turned off if they can't access a live event or video program due to bandwidth or server constraints. PEG.TV™ eliminates these issues and provides a seamless web site viewing experience for both on-demand and live local programming."