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Matrox Video is a global leader in video technology. Featuring a complete portfolio of best-in-class hardware, software, APIs, and SDKs, Matrox Video enables OEMs, system integrators, value-added channel partners, and end users to push the boundaries of video innovation. Matrox Video has served the AV/IT, broadcast, and emerging markets for over 45 years.

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Sahara Benelux Unveils New Technology Demo Center Featuring Matrox IP-Based Ecosystems
Posted on Wednesday, February 13, 2019
Sahara Benelux Unveils New Technology Demo Center Featuring Matrox IP-Based Ecosystems

Leading Dutch AV distributor showcases exceptional-quality, low-bitrate AV-over-IP distribution platforms using Matrox video wall capture cards, multi-channel 4K enterprise encoders, and 4K IP KVM extenders


MONTREAL — 28 January 2019Sahara Benelux, a value-add audiovisual distributor in the Netherlands, today announces the deployment of multiple Matrox-based IP ecosystems in their technology demo room. A distribution partner of Matrox® Graphics Inc., Sahara Benelux designed their new showcase room to host live, fully-functional demonstrations of advanced AV/IT signal distribution systems built using Matrox Mura IPX video wall cards, Matrox Maevex 6150 quad 4K enterprise encoder appliances, and Matrox Extio 3 IP KVM extenders. Together, these new platforms enable Sahara Benelux to offer customers a first-hand experience of the tangible, real-world benefits of capturing, streaming, recording, extending, switching, all while displaying exceptional-quality, low-bitrate content on a standard one Gigabit Ethernet network.

AV-over-IP ecosystem

Sahara Benelux’s technology demo room, located in their new offices within Eindhoven’s Strijp-T tech district—specifically, the former iconic Philips factory—spotlights several Matrox-driven ecosystems. The primary attraction is the control room demo featuring a typical multi-operator plus video wall environment, but in an advanced networked AV installation. A Matrox Mura-powered video wall processor containing a Matrox Mura IPX capture and IP encode/decode card and Matrox C680 multi-monitor graphics card combination captures and displays a variety of physical and IP sources across four LCD panels. Directly in front of the wall are two seating positions; from one seat, an “IT administrator” streams multiple 4K contents to the video wall via a Matrox Maevex 6150 encoder appliance, while the second “operator desk station” position uses Matrox Extio 3 IP KVM extender technology to highlight seamless “many-to-one” extension and switching. To complete the control room showcase, the administrator leverages the Matrox encoding technology in the aforementioned video wall controller to share either the entire 2x2 video wall or a selected region of interest to a remote 4K video wall for manager review or collaboration purposes.

“The new Matrox-powered showcases now provide us with a true, state-of-the-art lab where integrators and resellers can bring their customers on site for hands-on technology demonstrations,” says Robin van der Heiden, dealer manager, Sahara Benelux. “Previously, we would highlight technologies in a piecemeal approach, but we had soon found a growing number of customers wanting to see both standalone and interconnected product presentations. Today, customers can freely engage with world-class streaming and recording—and within context.”

“Sahara Benelux’s new demo center is a perfect illustration of the lengths to which they will go to provide a true value-added service,” says Cecilia Wills, country manager, Matrox Graphics Inc. “There are few occasions to see live, end-to-end IP ecosystems, and this permanent, multi-product installation offers AV integrators and resellers free access to explore the latest cutting-edge technology.”

To arrange a visit to the Sahara Benelux technology demo center, contact Robin van der Heiden

About Matrox Graphics Inc.

Matrox Graphics is a global manufacturer of reliable, high-quality ASICs, boards, appliances, and software. Backed by in-house design expertise and dedicated customer support, Matrox products deliver stellar capture, extension, distribution, and display. Engineering high-quality products since 1976, Matrox technology is trusted by professionals and partners worldwide. Matrox is a privately held company headquartered in Montreal, Canada. For more information, visit

Matrox Media Contact:

Matrox Media Relations
Tel: +1 (514) 822-6000

Matrox and Matrox product names are registered trademarks and/or trademarks of Matrox Electronic Systems, Ltd. and/or Matrox Graphics Inc. in Canada and/or other countries. All other company and product names are registered trademarks and/or trademarks of their respective owners.

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